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Judson Rollins

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Judson Rollins

AN EXPERT IN B2C SERVICES, HOSPITALITY, TRANSPORT & RETAIL, BASED IN AUCKLAND, NEW ZEALAND

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THIS EXPERT…AT A GLANCE

  • City
    Auckland
  • Country
    NEW ZEALAND
  • Pricing Experience
    ---
    7 YRS B2C
    ---
  • Major Area of Expertise
    AVIATION
  • Calls
    ---
  • Ranking

EXpert Description:

Judson helps B2C services, hospitality, transport, and retail companies perfect their pricing, bundles, and promotions.

His aviation background empowers him to help because these businesses have similar economics and resource constraints like seats, space, staff, or time.

Optimized pricing and customer segmentation help services business increase value when capacity is tight, and generate volume when demand would otherwise be low. Judson can also help you address related commercial needs like value messaging, membership programs, loyalty schemes, and competitive positioning.

Judson has helped retailers grow their revenue by maximizing the trade-off between price and volume, while achieving an appropriate premium for customer experience and convenience. Each customer has unique needs and motivations that can be used to tailor your offerings to what they value most.

Judson looks for features and terms that customers value differently, which can be bundled or broken out to create new offers. This allows you to deliver the right price to each customer, tapping their maximum willingness to spend while retaining their future business.

Your customers are more loyal than you think! Let’s start with a shared understanding of your vision, offerings, customers, and competition. We can then talk about best practices from businesses like yours around the world.

other details

  • City
    Auckland
  • Country
    NEW ZEALAND
  • Languages
    ENGLISH, GERMAN

Years of Experience

  • Pricing Experience
    ---
    7 YRS B2C
    ---
  • Commercial Experience
    3 YRS B2B
    3 YRS B2C
    3 YRS BOTH
  • Marketing Experience
    5 YRS B2B
    5 YRS B2C
    5 YRS BOTH

Major area of expertise

  • Experiences

    Consulting Services, Manufacturing, Transport, Logistics & Storage, Travel and Accommodation

HIGHEST LEVEL OF EDUCATION

  • Education
    Post-Graduate

THIS EXPERT IS AVAILABLE VIA

  • Available via:
    Mobile / Cell Phone | Landline | Skype | Google Hangout

OTHER RELEVANT EXPERIENCE

  • Other Experience
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